Client Case Study

Willows_roofing_logo

Willows Roofing, Wollongong, NSW

Willow’s Roofing, based in Wollongong, delivers honest roof assessments and skilled workmanship with a personal touch. As a local, owner-operated business, Willow’s Roofing is known for its clear communication, reliability, and commitment to quality on every job.

Q&A With Ben from Willow’s Roofing

Organisation: Willow’s Roofing, Wollongong, NSW

👉 Facebook Page

What challenges were you facing before working with DigiProfits?
Hardly any leads and struggling to find work

What made you choose us over other options?
Communication and explained everything perfect

What results or improvements have you seen since working with us?
Growth, leads, and job flow have improved since working with Matt.

Can you share any numbers or wins you’re proud of?
Confirmed over $30k in work in the first few weeks. Next month will be even better.

What has made you happiest or exceeded your expectations since working with us?
Having work every day and leads coming in

What about DigiProfits surprised you most?
How quick it started once we went active.

Would you recommend DigiProfits? If so, what are the main reasons why?
Yes, I have a much better income.

Was there anything we could do differently?
Everything is great

Is there anything else that you would like to comment on or say about DigiProfits?
Thank you

Campaign Details

Traffic Source: Meta Ads (Facebook and Instagram)

Daily Ad Spend Budget: $40

Conversion Strategy: Complete a quiz to receive a customised roof restoration quote

Return on Investment: >10x

Performance Indicators:

  • The amount of leads per day and overall cost per lead improved over the first few weeks due to extensive testing of ad creatives and key messaging.
  • Ben obviously has an effective sales process for following up and converting leads into sales.

Above: Campaign statistics for May-June. The amount of leads per day (and cost per lead) improved over the first couple of weeks due to extensive testing of ad creatives and messaging.

Above: An example lead and the details that are captured

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