Client Case Study

SEQ Roof Repaints, Gold Coast, QLD

SEQ Roof Repaints is an established Gold Coast based roofing business that offers a variety of services to restore and maintain roofs.

They specialise in roof painting, repairs, cleaning, and ventilation for both residential and commercial properties.

They boast over 15 years of experience and provide warranties (registered and backed by Dulux) on their work.

Campaign Details

Traffic Source: Meta Ads (Facebook and Instagram)

Daily Ad Spend Budget: $20

Conversion Strategy: Complete a quiz to receive a customised roof restoration quote

Average Cost Per Lead: Approx $11.87

Performance Indicators:

During the testing phase of the campaign (Jan 2024), the daily ad spend budget was $40, however we needed to reduce it to $20 due to acquiring too many new leads each day. It was important to Marcus to remain within capacity to be able to deliver quality service.
We initially targetted the ads to a wider geographic area, including parts of Northern NSW and Southern Brisbane, however due to the positive response we were able to narrow this targetting to areas more practical (closer) for the team within the Gold Coast.
SEQ Roof Repaints are currently booked out months in advance

Above: Campaign statistics from 1 Feb to 1 May 2024

Above: An example lead and the details that are captured

Q&A With Marcus from SEQ Roof Repaints

Name: Marcus Schooth

Organisation: SEQ ROOF REPAINTS (Queensland, Australia)

Website: https://seqroofrepaints.com.au/

What problem/s were you trying to solve when you were considering working with DigiProfits?

Social media presence and lead generation

Why did you decide to work with DigiProfits and not someone else?

I was working with another company and achieving small results

What have you been able to achieve since working with DigiProfits?

On average 15 leads per week (from $20 daily ad spend)

What has made you happiest or exceeded your expectations since working with us?

The dedicated service from their team, fantastic lead generation

What about DigiProfits surprised you most?

Their understanding and want to get to know my business

Would you recommend DigiProfits? If so, what are the main reasons why?

Matt and the team know what they are doing and what works, they are also more than happy to take our feedback and what might work. Have already recommended them to othe business’

> More Case Studies – Rainbow Roof Restorations, Perth, WA

"We've doubled our initial leads in the first month from start up working with Matt - Leads have continued on the same path which has created approx. 30% increase in revenue."

"Since launching the campaign with Matt we've seen over 15x return on our investment in the first month alone, which has been a big boost for our cash flow."

"Matt is diligent, professional and down to earth. His work is some of the best I have seen and it is a pleasure to partner our business objectives for mutual benefit. I truly feel that DigiProfits has got the metrics right when it comes to their marketing strategies and as such I am already seeking to expand my investment with DigiProfits into additional streams to help build my business. If you haven't considered DigiProfits and are tired of throwing thousands of dollars down the drain with poor lead generation companies then you are missing out on a great opportunity. Matt is a leader in his profession and I would recommend him to anyone asking for similar support."

"Matt and the team know what they are doing and what works. I was working with another company and achieving small results but am now receiving dedicated service and fantastic lead generation."

“We decided to work with Matt again to help grow our new Richlands Dental practice and the results have been impressive. The practice has been open for nearly 6 months now and we're growing steadily. Most of our new patients come to us off the back of the social media marketing campaigns Matt created with us and our database continues to grow. I'd happily recommend DigiProfits to any practitioners opening a new practice or looking to grow their patient database.”

"Matt is quick, trustworthy, learns about the business and what needs to be done and executes it well. We're getting good and positive results. His efficiency and tireless hard work towards achieving a rewarding goal have been a point of difference."

"Our recent 'Missing Teeth' Campaign was very successful. It was well designed to capture leads (interested in learning about solutions for their missing teeth) and the re-targeting also helped to prompt people. The combination of both emails and text messages is a nice touch.”

"The community awareness to our clinic having this treatment (BTL Emsella Incontinence Treatment) has grown exponentially. We have also seen a great increase in bookings which also means a greater revenue. More importantly, more people are being treated successfully which is great. DigiProfit's ability to create awareness through advertising is fantastic. The streamlined approach to data collection also helps with understanding what customers want."

“One of the main contributions that Matt provided to ensuring our rapid growth was sustainable was to develop, manage and evolve our marketing and sales systems and processes. Matt worked closely with our marketing and product teams using data and market insights to help us adapt our go-to-market approach and then built practical tracking tools and reports to keep us on track.”

"Matt at DigiProfits offers an outstanding service – to start with, his friendly and approachable nature means I feel like no question is silly and that he fully supports me! ...I am yet to find another service that has been able to offer a better return on investment and the number of leads that we have generated through the ads campaign put together by Matt."

“Absolutely recommend Matt's services, as he expertly understands the space and in an intricate way. Far greater achievement through Matt than any of the other marketing agencies in a much shorter time span. He provides continual updates, checks in frequently, and always looks for ways to improve the results. Impeccable service.”

“Matt is different from other marketers in that he is not arrogant in that he knows what he knows but openly discusses how and why things work the way they do. He shares the tools and trade secrets as he genuinely wants to help businesses succeed."

“I can definitely highly recommend DigiProfits. We have received many high-quality enquiries from Matt's hard work - and many have also turned into Emsella Chair / Kegel Throne Canberra patients. We're very proud of our work together. Thank you Matt.”

"Matthew was helpful, professional and informative from the start. He showed genuine interest in my requirements and provided multiple options to assist me. I received multiple appraisal requests in a short time of commencing my campaigns allowing me to quickly convert these to listings. I was very impressed with the assistance I received and would highly recommend DigiProfits. Matthew got wonderful results!"

"Matt is our go-to digital marketing specialist for Pridham Property. We decided to work with him due to his honest approach, experience and flexibility to suit our needs. He is reliable, strategic, and genuinely interested in helping us succeed. We've seen fantastic results since engaging Matt to manage our digital marketing and Facebook advertising. He has saved us countless hours which has helped us to prioritise our highest value business activities. Highly recommend!"

"In our first month alone after going ‘live’, we generated 30-40 enquiries – many of which have already scheduled their appointments due to the systemised online automation and manual follow-ups Matt helped us to implement ...I would definitely recommend DigiProfits. They know their stuff.”

"We're really happy with the communication, follow-through, and amount of enquiries we receive. We will be working with DigiProfits in the future with all other social media-related strategies."

"Matt is very in tune with what we want and we developed an instant trust that he is using his skillset to assist our requirements. The proof has been in the constant quality leads."

"Matt is simply a good honest person. I have tried several others in this space only to be very disappointed with their results. Matt does what he says he will do, and delivers."

"The amount of engagement from advertising on Facebook has been fantastic. We've been able to attain an audience that would not have been able to reach without the campaign and have booked in a number of such patients into the practice."

"Matt went above and beyond and stuck with us until our system was working seamlessly. We are receiving quality leads (appraisal requests) through our Facebook ads. Matt is genuinely passionate about what he does and who he works with. He was not only doing what we paid for, but he genuinely wanted us to see results and achieve our goals."

"I would certainly not hesitate to recommend Matt of DigiProfits. They are a very professional organisation and deliver on what they promise. DigiProfits certainly adds value to our business and provides excellent service."

"We've been able to build a better Social Media footprint that captures leads effectively & learn more about running campaigns internally. Matt knows what he's doing in a highly competitive environment & offers well priced solutions."

"DigiProfits have really shifted my business forward. They have an excellent level of customer service, support and communication."

Matt's knowledge of social media advertising and integrity in this space was surprising. He didn't promise what he could not deliver, provided a great brief prior to starting, and followed through with successful lead generation. Matt is very knowledgeable, he listens, he isn't pushy and he does what he says he's going to do.

“There are many people that say they can do the job, but proof is always in the results and I couldn’t be happier. I have a good online presence and my funnels are working really well."

“Matt is an expert in his field, is a great guy and very helpful. He knows his stuff and I would highly recommend!”

Client Case Study

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