Client Case Study

Interlocked+Logo

Interlocked Roof Restoration, Newcastle, NSW

Interlocked Roof Restoration, owned and operated by Hamish Murray and based in Newcastle, provides honest roof assessments and expert craftsmanship. As an owner-operated business, every project is personally handled, ensuring top-quality results without subcontracting. Known for clear communication and trustworthiness, Interlocked Roof Restoration is committed to delivering reliable roof restoration solutions.

Q&A With Hamish from Interlocked Roof Restoration

Name: Hamish Murray

Organisation: Interlocked Roof Restoration, Newcastle, NSW

Website: https://www.interlockedroofrestoration.com/

👉 Facebook Page

 

What problem/s were you trying to solve when you were considering working with DigiProfits?

Consistent leads

What have you been able to achieve since working with DigiProfits?

We have been working with Matt for 3 months.
To put it in perspective, we are one month into 2025. In the last month, our business, with myself and 2 employees, has had $58,000 worth of quotes excepted. 

This is usually a slow time of year and the expected turn over would be below half of the above figure.

What has made you happiest or exceeded your expectations since working with us?

The results we have received, from minimal input on our end, are unbelievable.

Why did you decide to work with DigiProfits and not someone else?

Once beginning to search for marketing agencies, your feed and inbox fills up with offers from companies – ads that closely resemble the same low level of quality that you would expect to receive in the shadier parts of the internet, same goes for the daily cold calls…

Before knowing anything about DigiProfits however, I began seeing clear ads targeted on my feed offering “3 free quotes” in exchange for a 30 second quiz (related to the services my business offers).

After a few days of noticing these asds, I received an introductory email from DigiProfits. The email was clear and easy to understand. It stated what was on offer then boasts its authenticity by offering a few free leads! (Real leads fished from the same ads I saw pop-up). 

Without a doubt, the back end of DigiProfits marketing is nothing short of genius.

What about DigiProfits surprised you most?

The consistency of our results.

Would you recommend DigiProfits? If so, what are the main reasons why?

Yes. We have recommended DigiProfits on one of the biggest roofing community facebook pages in Australia.

We appreciate being able to pay someone who delivers exactly what they offer.

Campaign Details

Traffic Source: Meta Ads (Facebook and Instagram)

Daily Ad Spend Budget: $20-40

Conversion Strategy: Complete a quiz to receive a customised roof restoration quote

Return on Investment: >10x

Performance Indicators:

  • The daily ad spend started at $40 and was reduced to $20 after a few weeks to reduce campaign activity and the average daily amount of leads.
  • Hamish obviously has an effective sales process for converting leads into sales.
  • Hamish stated the sales for the Dec-Jan (down-time) period was approximately double what it would usually be.


Above: Campaign statistics for Oct-Jan. Ad spend was halved from $40 to $20 per day in early December, to reduce the average number of leads per day.

Above: An example lead and the details that are captured

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